According to the recently released Ranking Factors for the Media Industry study from Searchmetrics, nearly 78 percent of the corresponding Google.com page one results on mobile were found to be AMP-enabled, positioned either in the standard organic search results or in the ‘Top stories’ news boxes and carousels in mobile results.
Mobile web browsing has been steadily growing since 2009, while the desktop’s share of web traffic has steadily decreased. In October, the two crossed over, with global mobile and tablet browsing accounting for 51.3% versus the desktop’s 48.7%, according to the latest data from web analytics firm StatCounter.
Mobile navigation must be discoverable, accessible, and take little screen space. Pay attention to navigation and search, make them accessible and discoverable, but don’t forget one of the basic tenets of mobile usability: prioritize content over chrome.
There has been a lot of conversation about Google’s mobile-friendliness update that went into effect April 21. Predictably, many ’Net professionals have been on edge wondering if this update has impacted their digital business’s mobile-search ranking. Luckily, there are tools available that can be leveraged to analyze the mobile-friendliness of a website.
It’s official: Americans now use more mobile devices than desktops to browse the Internet. People are perusing your websites, blogs and landing pages on tiny screens while riding on the subway, on tablets while waiting at the doctor’s office, and in the queue at Starbucks. If you don’t give them what they want, your competition will.
Mobile’s momentum has not slowed down yet, as new data shows that Web traffic from mobile and tablet devices jumped 50 percent over the past year.
Copyblogger calls this practice digital sharecropping, and it works in a similar fashion to the the feudal system, where the landlords reap the rewards, and the peasants do all the work.
We don’t know which empires will stand strong in the future. Facebook, Twitter and LinkedIn change their terms and conditions on a regular basis, and as tenants, we don’t know what they have in store for us.
Is there anyone who failed to notice the colossal growth of mobile sector within the past years? Undoubtedly, smartphones and tablets have become indispensable in people’s lives. The competition between vendors has driven prices down, making mobile communication affordable to a much wider market. The swell of mobile traffic, estimated around 125 percent within the past year and the number of mobile visits, which has grown around 10 times faster, than desktop, can only be described as a worldwide “mobile triumph”!
Due to their very nature, mobile and desktop website designs should be different from each other. A mobile version of a website should be designed for best viewing on smaller devices, with coordinated color schemes and similar layouts, to make them easier for users to identify and navigate.