Comcast and Twitter partnership will let you change the channel from a tweet By clicking the See It button, Xfinity customers will immediately be able to tune into live programming either on their set-top box or right from the smartphone or tablet they’re using. Essentially, Twitter could soon replace your remote control.
To attract and engage social-media fans and followers — and ideally convert them into customers — you’ll need to carefully map out a clear, effective social-media strategy.
Here are some questions you should ask when building your company’s social-marketing plan:
10 Questions to Ask When Creating a Social-Media Marketing Plan | Entrepreneur.com
When it comes to social media marketing there is not a one size fits all strategy, which means that businesses must test a variety of tactics to discover what resonates best with their audiences.
Avid users of Facebook are getting more and more familiar with Facebook Graph Search that is being rolled out. As with normal SEO, taking the time to ensure your page shows up within relevant results of Facebook Graph Search is more than worth the time. Optimizing your page actually isn’t a difficult task to accomplish either.
For example, all channels in good standing with at least 100 subscribers will be able to live stream within the next few weeks. Users simply need to check their Account Features page for an “Enable” button in order to use the feature. In addition, users can now select custom thumbnails for their videos. Thumbnails should be chosen to be representative of the video’s content, but can also be leveraged to make videos stand out.
WordPress, by far the most used CMS in existence, offers plenty of ways to be mobile, social and local (oftentimes at the same time). Here are eight great WordPress plugins that can help blogs and brands better their SoLoMo experience.
A documentary about what you’re really agreeing to when you click “I accept”.
Facebook social ads show your friends when you have Liked a product, service or company that’s running a campaign. If you’d rather your activity stays private, click through the slideshow.
Social media content creation is one of the most ignored steps of a social media strategy. Businesses are often eager to “get in the social media game,” ignoring the need for representative content. At best, this leads to failed and abandoned pages and at worst, the strategy will fail to deliver on any of its potential.
According to new Syncapse empirical research, the average value of brand Fans in key consumer categories has increased 28% to $174.17. Not only do they tend to be brand users first, they spend more, engage more, advocate more, and are more loyal. The significant and increasing value of a Facebook brand Fan affirms past social marketing investment and mandates deeper commitment and accountability in the future.
Dari was invited to pin on Lonely Planet’s World Food board on Pinterest several months ago. It’s an exploration and treasure trove of recipes from around the world. Check out World Food on Pinterest.
Whether you already employ a social media consultant or are looking to hire one in the near feature, consider asking the following questions so that you can be assured that you are both working toward the same goals.
Have you heard the news? Google+ has surpassed Twitter as the second largest social network amongst global internet users. These three words are coming from all corners of the internet: don’t ignore Google+.
Social media sites like Facebook and YouTube provide a gold mine for bad guys. When you post your birthday or download free apps, you may be setting yourself up for identity theft.
People love to make fun of the apparent technical ineptness of America’s congressmen, so it was no surprise that plenty of cheap shots were taken when it was discovered that the U.S. House of Representatives is blocking Spotify. The reason? The legal music-streaming service incorporates the same peer-to-peer network technology found in shady illegal file-sharing networks.
This is great… we’ll be doing some of these very soon!
Vine is Twitter’s new mobile service that allows users to capture and share short, six seconds or less, looping videos. According to a blog post from the social network, the briefness of Vine videos is meant to inspire creativity, just like Tweets.
Find out more via: 4+ Ways to Engage with Twitter's Vine Videos – Website Magazine
Website Magazine has found some of the best examples of social profiles on the Web to help provide some inspiration for future profile-redesign projects.
How can you easily measure social media ROI or social media metrics? Here are 9 back of the envelope calculations to help you develop quick insight into your social media marketing performance: